Ramp Program
The faster your trading partners begin implementing EDI
to exchange documents with you, the quicker you will realize
substantial benefits. MISG develops, and provides to you at no
cost, customized ramp (marketing) programs that will bring your
trading partners on board quickly. We manage the entire project
and with your support, the majority of your trading partners
can be using MISG's network service and industry standard formats
in just a short time.
A typical ramp program entails:
Target market identification -
We work with you to develop a database of your trading partners that should
implement EDI or could be benefiting from using an MISG network service.
Message - MISG will develop a message that depicts the value
proposition
of EDI and MISG's service. These include:
• Use of a single network in the supply chain,
• Use of a map or format that has already been developed for the supply
chain,
• Competitive pricing offered by MISG,
• Reliable MISG networks,
• MISG's experience in managing electronic trading communities,
• Cost benefits of EDI and
• Elimination of errors, paper documents, etc.
Support materials - MISG creates custom postcards, flyers,
presentations and demos for use with your trading partners.
Message delivery - MISG will follow marketing efforts with
phone calls to generate interest. We also will participate in your industry's
trade events through speaking, exhibiting, hosting and demonstrating.
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