Trading Community Management Roadmap
A paper depicting the elements of a successful association-driven EDI/ E-commerce Initiative.
 



MISG Ramp Campaign - Promoting industry-wide
e-commerce implementation

The faster your member companies begin participating in an industry e-commerce solution, the faster your membership and the industry as a whole begin realizing the benefits of EDI. To promote industry-wide implementation, we execute ramp (marketing) campaigns on behalf of your association.

Our custom ramp campaigns help association members and their subsequent trading partners implement electronic document exchange quickly and seamlessly. MISG develops custom marketing / sales materials and solution demos for your association to send to its members. MISG will follow these efforts with personal phone calls to further explain the benefits of EDI and the solution to the member and industry trading community as a whole. We also work with you to educate members on your association's e-commerce initiative through articles in trade publications and presentations and exhibits at industry events.

 

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